25 Comments

We authors should all print this out and hang it above our desks when our babies head into an indifferent world.

Expand full comment
Feb 12Liked by Brooke Warner

Love this, thank you. Being an author is an emotional rollercoaster in a lot of ways. I was series editor for 10 books series and worked with hundreds of authors on their books. Many had unrealistic sales expectations which led to disappointment, even when told typical sales numbers and the like. As authors, I think it's in our nature to "dream big."

Expand full comment

Thank you for this insider information that is both sobering and inspiring. It takes huge courage to take the leaps of faith required in publishing. Best to be prepared!

Expand full comment

There is indeed MUCH more to authorship than the sales. That said, however, it is often very difficult to justify the time and energy consumed by one's literary pretensions. Those who self-publish and attempt to market/advertise often find themselves considerably in the red by the time the smoke clears and the dust settles. Nevertheless, many of us continue.

Perhaps I merely joust with windmills, like another, more famous madman. Nevertheless, the satisfaction of "creating something out of nothing" justifies the efforts. [… or so I devoutly believe!]

Expand full comment

This makes me feel pretty damn good to have sold through more than 600 books on my first novel as an indie author. The returns actually broke my heart after I worked my face off to get into Indigo and several independent bookstores. Thanks for the insight.

Expand full comment
Feb 11Liked by Brooke Warner

THIS is a great headline.

Expand full comment
Feb 13Liked by Brooke Warner

Brooke, thank you for this amazing article. It IS an emotional roller-coaster, but as the children' book "We're Going on a Bear Hunt" by Micheal Rosen says... "can't go over it, can't go under it, have to go (swish, swish, swish,) right through it. And in the end, we will all be rare, esteemed, accomplished published authors....

Expand full comment

Brooke, Thank you for your always straight-ahead, but positive way of providing the information writers need to keep doing what we do. I'm grateful you keep doing what you to, too. I really appreciate this post. Much as I don't want to find myself checking stats and numbers, I do it. Good to remember this perspective.

Expand full comment

As much as an author wants to be in control of authoring, publishing, sales, there is much that is out of their control. When I open my closet door to the seventy books stacked in a box on the floor, (inventory from a published memoir of 2018) I am reminded not of this excess there and stored elsewhere, but that I actually got the dang memoir published! A smile on my face replaces any heavy sigh.

Expand full comment

Thank you for this informative and thoughtful post, Brooke - so important to keep things in perspective!

Expand full comment
Feb 12Liked by Brooke Warner

Great pep talk and much appreciated, Brooke!

Expand full comment
Feb 11Liked by Brooke Warner

Great read. The last part about being in a "select few" is such a beautiful way to frame this. Thank you, Brooke.

Expand full comment
Feb 13Liked by Brooke Warner

I love every word, Brooke!!!

Expand full comment
Feb 12Liked by Brooke Warner

This is one of the reasons indie and hybrid authors should closely evaluate making a big push to go into bookstores. Not only will they probably not get primary placement (because the Big Five will have claimed those coveted slots) but their books could wind up being returned and will not only cost them the book's value but hefty shipping costs as well. And the books often come back in less than saleable condition so about all you can do is donate them. I love independent bookstores but it's often costly to work with them.

Expand full comment

Yes these realities are so tough. And many of us come in uncertain about exactly how to “move” the books along. It’s impossible to predict exactly how a book will land no matter how much we invest. Even though we cognitively learn about these things it still feels like murder when we have to get rid of them.

Expand full comment
Feb 12Liked by Brooke Warner

Timely and clear-eyed. Eyes wide open.

Expand full comment